LCD - Liquid Crystal Display
LCD’s are positioned within the busiest Underground corridors and tickets halls. This density of screens ensures that ensures 67% of London Underground commuters will see your ad, they’ll also see it on average 11 times in a 2 week period.
As well as excellent coverage of the attractive London audience, the creative opportunities with LCDs are extensive. As part of the Alive digital network, they can show up to the minute promotional information or stream content from the Internet.
LCD have received numerous industry commendations for the likes of the Evening Standard campaign that showed tactical use of the screens both through their positioning and up to the minute news content.