Impact Bus Sites
Twinkly Bus: ‘T-Sides or Supersides’
Add some sparkle and standout to your T-side or Superside campaign with LED lights immersed within the creative to create a magical feel and more memorable impact on your audience. By using this effect on a selection of buses you not only differentiate your campaign, but because it is seen frequently, the sites elevate the whole campaign.
Content Bus
London bus is one of the most iconic images of London. A wrapped London bus is a striking and memorable advertising vehicle. The Content Bus provides a brand the opportunity to directly interact with consumers via Bluetooth. It is an extremely limited opportunity with a maximum of 8 Bluetooth enabled double-deckers available at any time. Each Content Bus allows total ownership of this iconic and powerful advertising format, including all exterior inventory or a full wrap, all interior XL panel & scheduled Bluetooth download. This is a unique opportunity to leverage the average journey time of 30 minutes to distribute content to Londoners and tourists (e.g. vouchers, audio, video, wallpaper, phone apps, games).
Lenticular Bus Sides
Lenticulars attract the eye and grab the consumer’s attention. They amplify a static campaign providing movement to deliver an original and unconventional campaign that fascinates as well as amuses to deliver cut through. Lenticulars are available on both T-sides and Supersides and can be a simple two way flip to full motion movement.
Electric Paper
Electric Paper is a format that allows us to add illumination and basic animation to your bus creative. This is a seasonal application best used during Autumn/Winter that will turn a static campaign into something very eye catching and special.