
News archive - 2005
- London’s red buses go digital
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December 2005
Viacom Outdoor is bringing the digital technology revolution to London’s iconic red buses.
- Viacom Outdoor announces strategic acquisition in China
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September 2005
Purchase of Magic Media Represents Division’s Entrée Into One of World's Fastest Growing Markets.
- Viacom Outdoor builds strategic Voice
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August 2005
Viacom Outdoor has appointed Strategic Planning Director Steve Cox, to head up a new unit briefed to match the growth in strategic communications planning amongst media agencies.
- Leicester Square Tube showcases Britain’s best Copywriters
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August 2005
In a one-off celebration of the art of long copywriting, Viacom Outdoor is inviting all those interested in media and creative work to Leicester Square Tube station – host to a remarkable collection of posters using the written word rather than images to engage with travellers.
- Digital Posters really do captivate London Underground travellers
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August 2005
London’s commuters have been enthralled by Viacom Outdoor’s ground-breaking Digital Escalator Panels (D-EPs) at Tottenham Court Road Tube station
- Luca Strigiotti named as Sales and Marketing Director at Viacom Outdoor Italy
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July 2005
Viacom Outdoor Italy (VOI) is pleased to announce it has appointed Luca Strigiotti as its new Sales and Marketing Director. He will join the company in late August.
- What Londoners really think about on the Tube
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July 2005
Ever wondered what the person sitting opposite to you on the Tube is thinking? The answer is even if they are looking at the ads instead of making eye contact, it’s very likely to be you.
- Viacom Outdoor picks Peter Charlton to lead Sales
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May 2005
Viacom Outdoor has appointed Peter Charlton as its new Sales Director to lead and develop its agency and specialist sales strategy across the UK.
- Digital Revolution Goes Live on London Underground
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May 2005
Tottenham Court Road Tube station is to be the site of a true media first this week, when digital poster sites go live for the first time on the London Underground.
- Underground salutes British heroes
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April 2005
A tribute to the bravery of history’s heroes has been launched on the London Underground.
- Rail contract onslaught continues for Viacom Outdoor with Newcastle win
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February 2005
Viacom Outdoor has this week boosted its rail portfolio by being named preferred bidder for the prestigious Tyne & Wear Metro system run by Nexus.
- Bleakley and Todd Reunited at Viacom Outdoor
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February 2005
Viacom Outdoor has appointed Emap Advertising’s Sue Todd as its new marketing director
- More people than ever before are using London Bus and the Tube to travel
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February 2005
In the recently released London Travel Report (January 2005), figures reveal that passenger journeys on public transport are at an all time high.
- Viacom Outdoor puts Brands First with new accountability research
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February 2005
Viacom Outdoor is launching ‘Brands First’ - a unique new campaign research system designed to understand their role in the strategic planning process.
