Recent News
- CBS Outdoor launches cross-track projection
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(30-06-2008)
Nestlé, Sky, Magners, Paramount, InBev and Dewynters have signed as the official launch partners of Cross-track Projection (XTP), CBS Outdoor’s revolutionary digital media opportunity on the London Underground – a world first in terms of its screen size and sophistication.
- CBS Outdoor launches new green initiative
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(02-05-2008)
Bus advertising trials see successful development of first recyclable materials.
- CBS Corporation to acquire International Outdoor Advertising Group (IOA) for $110 million in cash
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(25-04-2008)
Leading Outdoor Advertising Company in South America Has Over 17,000 Advertising Faces in Argentina, Brazil, Chile and Uruguay
Impact
Creative Solutions with Impact
Innovation and creativity will deliver truly memorable advertising campaigns. Impact is able to offer creative solutions and bespoke campaigns within key transport networks, including the London Underground, Docklands Light Railway and Tyne & Wear Metro. By addressing a client's objectives with new technology, innovative materials and prime media locations, Impact can add a unique dimension to a strategic or tactical campaign brief.
Events sponsorship
Throughout the year, Impact offers a series of strategic opportunities at key entertainment and leisure events across the UK. From world famous favourites such as the London Marathon, the Great North Run, Wimbledon Tennis Championship and the Notting Hill Carnival, to the Grand National, London Fashion Week, New Year’s Eve celebrations and Motorexpo, there are advertising opportunities to suit all budgets and target audiences. With the transport system playing a vital role getting people to and from these popular spectacles, Impact will drive your brand to the very heart of the action.
For more information on any of our Impact opportunities, please contact a member of the Impact team on 020 7482 3000.